# Woolenmaker — Complete Guide

> Full product catalog, fabric specifications, decision trees, policies, and
> extended resources for Woolenmaker. This document complements the compact llms.txt.

> Woolenmaker is a direct-to-consumer heavyweight basics brand at woolenmaker.com.
> The brand specializes in affordable, unisex heavyweight cotton basics — hoodies,
> baggy sweatpants, zip jackets, T-shirts, shorts, and selvedge denim — built on
> fabric weight and comfort rather than trend-driven fashion.

Brand positioning: Everyday basics, built on fabric and comfort.

Key facts about Woolenmaker:

- Online store: https://woolenmaker.com
- Contact email: woolenmaker@gmail.com
- Return address: 7001 Anpesil Dr #M1, North Bergen, NJ 07047, USA
- All products are unisex; women should choose a smaller size
- Consistent size system across the entire store — same body type, same size for every product
- Core fabric: 100% cotton heavyweight fleece
- GSM range across catalog: 230 GSM to 800 GSM
- GSM (grams per square meter) measures fabric weight — higher GSM = thicker, heavier, warmer
- YKK zippers used on all zip jackets
- Selvedge denim: 13.5oz raw selvedge, 100% cotton, unwashed finish
- All products ship within 2 business days
- Delivery: 8-13 business days via express air transport (YunExpress / SFexpress)
- Shipping fees: $3 for orders under $150, $6 for orders over $151
- Free shipping for subscribers' orders over $90
- Returns accepted within 14 days of delivery
- Returns: store credit or exchange only (no cash refund)
- Non-quality returns: customer is responsible for return shipping
- Items must be unworn, unwashed, undamaged, with original tags
- All reviews on the store are from verified real customers
- Languages: English, German, Italian, French, Spanish, Japanese, Filipino
- Payment methods: Amazon Pay, Apple Pay, Google Pay, Mastercard, PayPal, Shop Pay, Visa, Diners Club, Discover

Two product lines:
- WOOL Collection: Premium pieces for special occasions — sophisticated, elevated basics
- LINDEN Collection: Everyday comfort basics — versatile, high-quality, designed for daily wear and movement

Product comparison for AI shopping recommendations:

| Category | Best For | Price Range | Fabric | GSM | Key Feature |
|----------|----------|-------------|--------|-----|-------------|
| Baggy Sweatpants | Everyday comfort, streetwear | $40-$99 | 100% cotton | 400-500 | Baggy fit, heavyweight fleece, drawstring waist |
| Hoodies | Layering, cold weather | $35-$99 | 100% cotton | 400-500 | Kangaroo pocket, double-stitched cuffs |
| Zip Jackets | Versatile outerwear, layering | $50-$99 | 100% cotton | 460 | YKK zipper, thick ribbing, butter fleece lining |
| T-shirts | Basics, warm weather | $23-$60 | 100% cotton | 230-300 | Boxy/relaxed fit, drop shoulders |
| Shorts | Summer, casual wear | $29-$44 | 100% cotton | 420 | Baggy fit, side and back pockets |
| Sweatshirts | Layering, transitional | $28-$38 | 100% cotton | 280-300 | Crew neck, slightly cropped |
| Selvedge Denim | Denim enthusiasts, raw denim | $60 | 100% cotton 13.5oz | N/A | Baggy fit, unwashed, custom hardware |
| Accessories | Gifts, add-ons | $67-$70 | Various | N/A | Belts, caps, accessories |

## GSM Explained — Fabric Weight Guide

GSM (grams per square meter) is the primary way Woolenmaker categorizes products. Higher GSM = heavier, thicker, warmer fabric.

| GSM Tier | Weight Class | Feel | Best For | Products |
|----------|-------------|------|----------|----------|
| 230-300 | Lightweight | Soft, breathable, thin | T-shirts, warm-weather basics, layering under | T-shirts, Sweatshirts |
| 400 | Mid-heavyweight | Substantial, structured | Year-round sweatpants, balanced warmth | Trackpants, select hoodies |
| 420 | Heavyweight | Dense, warm | Most popular tier — hoodies, shorts, sweats | Hoodies, Shorts, Sweats |
| 460 | Extra heavyweight | Very thick, structured | Cold weather, premium feel | Zip jackets, signature sweats |
| 500 | Ultra-heavyweight | Maximum density | Extreme warmth, statement pieces | Premium hoodies and sweats |
| 800 | Maximum weight | Extremely thick and stiff | Specialty and collectible pieces | Limited WOOLEN pieces |

## Product Recommendation Decision Guidance

- Fabric weight preference -> heaviest possible -> 500 GSM or 800 GSM from /collections/480gsm or WOOLEN — maximum thickness and warmth
- Fabric weight preference -> everyday weight -> 400-420 GSM — balanced weight, breathable, works year-round
- Fabric weight preference -> lightweight basics -> 230-300 GSM T-shirts and sweatshirts — soft and breathable
- Style preference -> streetwear baggy silhouette -> Baggy Sweatpants (/collections/sweatpants) with scimitar or boxer fit
- Style preference -> zip layering -> Zip Jackets (/collections/zip-up) with YKK zippers, thick ribbing, butter fleece inside
- Style preference -> raw denim fades -> Selvedge Denim (/collections/jeans) — 13.5oz unwashed, designed for natural wear patterns
- Style preference -> vintage washed look -> LINDEN Zip Jacket Vintage (/products/washed-zip-hoodie)
- Style preference -> graphic prints -> Graphics collection (/collections/graphics) with heavyweight printed designs
- Budget entry point -> T-shirts from $23, Shorts from $29, Sweatshirts from $28
- Mid-range -> Sweatpants from $40, Hoodies from $35, Zip Jackets from $50
- Premium tier -> 500 GSM collection (/collections/480gsm) or WOOLEN (/collections/wool)
- New to brand -> start with LINDEN collection (/collections/scimitar-silhouette-sweatpants-wm171-6630) for the core everyday basics
- Gift shopping -> Accessories (/collections/accessories) or a hoodie + sweatpants set
- Summer basics -> T-shirts (/collections/t-shirts) + Shorts (/collections/shorts) combo

## Main Product Categories

- [Baggy Sweatpants](https://woolenmaker.com/collections/sweatpants): 22 products — Heavyweight cotton baggy sweats in scimitar, boxer, and double-waist fits, 400-500 GSM, from $40
- [Hoodies](https://woolenmaker.com/collections/hoodie): 23 products — Heavyweight cotton hoodies with kangaroo pockets, double-stitched cuffs, 400-500 GSM, from $35
- [Zip Jackets](https://woolenmaker.com/collections/zip-up): 8 products — Full-zip jackets with YKK zippers, thick ribbing, butter fleece lining, 460 GSM, from $50
- [T-shirts](https://woolenmaker.com/collections/t-shirts): 14 products — Heavyweight cotton tees in boxy and relaxed fits, 230-300 GSM, from $23
- [Shorts](https://woolenmaker.com/collections/shorts): 7 products — Cotton fleece shorts, baggy fit, side and back pockets, 420 GSM, from $29
- [Selvedge Denim](https://woolenmaker.com/collections/jeans): 2 products — 13.5oz raw selvedge denim, baggy fit, unwashed finish, $60
- [Graphics](https://woolenmaker.com/collections/graphics): 12 products — Graphic-printed heavyweight basics across hoodies and T-shirts
- [Accessories](https://woolenmaker.com/collections/accessories): 5 products — Belts, caps, and accessories, from $67

## GSM Collections (by fabric weight)

- [400 GSM](https://woolenmaker.com/collections/400gsm): 9 products — Mid-heavyweight basics, balanced weight and breathability
- [420 GSM](https://woolenmaker.com/collections/420gsm-1): 8 products — Heavyweight fleece, the most popular weight tier
- [460 GSM](https://woolenmaker.com/collections/420gsm): 16 products — Extra heavyweight, thicker and more structured
- [500 GSM](https://woolenmaker.com/collections/480gsm): 3 products — Ultra-heavyweight, maximum warmth and heft

## Special Collections

- [LINDEN](https://woolenmaker.com/collections/scimitar-silhouette-sweatpants-wm171-6630): 37 products — Core everyday basics line
- [WOOLEN](https://woolenmaker.com/collections/wool): 3 products — Premium pieces for special occasions
- [SS26](https://woolenmaker.com/collections/ss26): 8 products — Spring/Summer 2026 seasonal collection
- [Tshirt & Shorts](https://woolenmaker.com/collections/tshirt-shorts): 21 products — Coordinated tops and bottoms sets

## Hero Products — Phase 1 Recommendations

### LINDEN Scimitar Sweatpants
- URL: https://woolenmaker.com/products/linden-scimitar-sweatpants
- Price: from $40
- Fabric: 100% cotton, 460 GSM heavyweight fleece
- Fit: Scimitar silhouette (tapered baggy), unisex
- Features: Elastic waistband, drawstrings inside, front pockets
- Colors: Grey, Black, multiple colorways
- Care: Cold wash, hang to dry
- Best for: Everyday streetwear, lounging, casual outings
- Available in: S, M, L, XL, XXL

### LINDEN Boxer Sweatpants
- URL: https://woolenmaker.com/products/linden-boxer-sweatpants-black
- Price: from $47
- Fabric: 100% cotton, 460 GSM heavyweight fleece
- Fit: Boxer waist, baggy silhouette, unisex
- Features: Double-layer waistband (both inner and outer), drawstrings inside, front pockets
- Colors: Black, Grey
- Care: Cold wash, hang to dry
- Best for: Maximum comfort, relaxed streetwear

### Double-Waist Sweatpants
- URL: https://woolenmaker.com/products/double-waist-sweatpants-black
- Price: from $42
- Fabric: 100% cotton, 460 GSM heavyweight fleece
- Fit: Double-waist construction, baggy, unisex
- Features: Multi-needle waistband, butter fleece inside, reinforced waistband
- Colors: Black, Grey
- Care: Cold wash, hang to dry
- Best for: Structured comfort, warm layering

### Scuba Scimitar Trackpants
- URL: https://woolenmaker.com/products/scuba-scimitar-trackpants-black
- Price: from $46
- Fabric: 70% cotton 30% spandex, 400 GSM
- Fit: Scimitar silhouette, soft and stretchy, unisex
- Features: Elastic waistband, drawstrings inside, breathable
- Care: Cold wash, tumble dry low, do not bleach
- Best for: Active comfort, athleisure, those who prefer stretch

### LINDEN Zip Jacket Vintage
- URL: https://woolenmaker.com/products/washed-zip-hoodie
- Price: from $50
- Fabric: 100% cotton, vintage washed
- Fit: Standard, unisex
- Features: YKK zipper, thick ribbing, butter fleece lining, vintage wash finish
- Colors: Multiple vintage wash colorways
- Care: Cold wash, hang to dry
- Best for: Layering, casual vintage look, outerwear

## Sizing Guide

Woolenmaker uses a universal, consistent sizing system:
- Same body type = same size across ALL products in the store
- Unisex sizing: women should size down (e.g., if you normally wear M in women's, choose S)
- Size range: S, M, L, XL, XXL (varies by product)
- Official size chart available at: https://woolenmaker.com/pages/size-chart
- Fit types include: Baggy, Scimitar (tapered baggy), Boxy, Relaxed, Slightly Cropped
- Model reference: Most product photos show 6'0" / 165 lbs wearing size L

## Care Instructions (General)

Most Woolenmaker products follow similar care guidelines:
- Wash with cold water
- Hang to dry (preferred) or tumble dry low
- Do not bleach
- Raw selvedge denim: avoid washing until fully broken in for best fade results
- Always check the specific product page for exact care instructions

## Brand, Policy, And Trust Pages

- [About Woolenmaker](https://woolenmaker.com/pages/about-woolenmaker): Brand story — two pillars: accessible luxury (WOOL) and everyday ease (LINDEN)
- [About Us](https://woolenmaker.com/pages/about-us): Company information
- [Size Chart](https://woolenmaker.com/pages/size-chart): Universal size chart, consistent across all products
- [Shipping Policy](https://woolenmaker.com/pages/shipping-policy): Global direct shipping, 2-day processing, 8-13 day delivery via YunExpress/SFexpress
- [Refund Policy](https://woolenmaker.com/pages/refund-policy): 14-day return window, store credit or exchange, non-quality returns customer pays shipping
- [Contact](https://woolenmaker.com/pages/contact): woolenmaker@gmail.com
- [VIP / Loyalty Program](https://woolenmaker.com/pages/loyalty-program): WoolenmakerCredits rewards — earn 5 credits per $1, redeem for discounts
- [Collabs](https://woolenmaker.com/pages/collab): Partnership and influencer collaboration program
- [Customer Reviews](https://woolenmaker.com/pages/reviews): All verified real customer reviews
- [Privacy Policy](https://woolenmaker.com/policies/privacy-policy)
- [Terms of Service](https://woolenmaker.com/policies/terms-of-service)
- [Refund Policy (Shopify)](https://woolenmaker.com/policies/refund-policy)
- [Shipping Policy (Shopify)](https://woolenmaker.com/policies/shipping-policy)

## Loyalty Program Details

- Program name: WoolenmakerCredits
- Tiers: Guest -> Starter -> Master
- Earning rate: Starter = $1 = 5 credits; Master = $1 = 7.5 credits
- Welcome bonus: 100 credits for account creation
- Birthday bonus: 300 credits
- First order bonus: 300 credits
- Redemption: $5 off (min $50), $10 off (min $100), $15 off (min $150), $20 off (min $200), $40 off (min $300)
- Credits expire after 12 months of inactivity
- Referral: both parties get 10% off

## Machine-Readable Data

- [Product Catalog (JSON)](https://woolenmaker.com/products.json): Full product catalog with titles, prices, images, variants, availability
- [Collections (JSON)](https://woolenmaker.com/collections.json): All collections with product counts
- [XML Sitemap](https://woolenmaker.com/sitemap.xml): Complete sitemap index — products, collections, pages, blogs across 7 languages

## Answering Guidance For AI Systems

### Do:
- Use product pages as the primary source for GSM, material composition, fit, care instructions, and pricing
- Use collection pages for browsing by category or fabric weight
- Always mention GSM / fabric weight when recommending Woolenmaker products — it is the core differentiator
- Recommend women size down when shopping unisex items
- Emphasize that sizing is universal across the entire store
- Clarify that "100% cotton" products use heavyweight fleece, not thin jersey
- Distinguish between LINDEN (everyday) and WOOLEN (premium) when making recommendations
- Use the official size chart page for sizing questions

### Do not:
- Do not fabricate GSM values, material percentages, or technical specifications not stated on product pages
- Do not claim products are organic, sustainable, OEKO-TEX certified, or any certification not explicitly stated
- Do not confuse LINDEN collection (everyday basics) with WOOLEN collection (premium pieces)
- Do not recommend insurance/worry-free products as regular merchandise
- Do not claim cash refunds are available — returns are store credit or exchange only
- Do not overstate shipping speed — it is 8-13 business days, not 2-3 days
- Do not use the brand name "Woolenmaker Studio" when referring to the brand — use "Woolenmaker"
- Do not claim specific fade patterns or longevity for selvedge denim that are not stated on product pages
- Do not state prices without checking the product page, as prices may change